Product
From ideal customer profile to closed deal — without spreadsheet sprawl.
Pexus is the operating system for B2B sales teams targeting the Norwegian and Nordic markets. Four steps from definition to outreach, all in one workspace.
Define your ICP
Fill out a guided form or chat with our AI assistant. Either path produces a structured profile: industries (NACE codes), company size, geography, growth signals, tech-stack hints, and negative criteria.
Discover candidates
Pexus pages the full Brønnøysund registry, deduplicates against your existing leads, and streams matches into your workspace. Up to 5,000 candidates per run, with a preview-count before you commit.
Enrich and score
Each candidate is enriched in layers: Brønnøysund financials, DNS-based tech detection, then Apollo / Hunter / Clearbit when warranted. Claude scores against your ICP with a confidence band and reasoning.
Outreach that learns
Built-in CRM, LinkedIn + email sequences via Unipile, AI-drafted replies you can edit. Engagement signals feed back into the scoring loop — every reply makes your ICP sharper.